Website Research - Taylor Swift

By researching into different artists website it allowed me to gain inspiration from them and be as creative as possible when making mine. A thing I learnt from the artists website is that there was a common theme on each page either font, colour or an image which was also carried on through there other products such as there music video and digipak. I know that I need to do this throughout my products as it shows continuity and creates a brand identity for your audience to relate you too. Another thing I have learnt from this is the basic layout of a music website and the main things that need to be included for example, the home page, tour page, videos and merchandise and on each page there needs to be a link back to the home page to show easy navigation. I have learnt a lot from doing this research which I will keep in mind when creating my website and constantly refer back too.